Jamie Crummie

More than ever, consumers, employees, and investors expect businesses to create value beyond profit. In this session, Jamie Crummie shares his journey co-founding Too Good To Go and scaling it into a global business that’s saved over 450 million meals from waste. Learn how purpose-driven innovation can unlock new markets, build customer trust, and attract top talent. This talk will leave leaders inspired to align growth with impact—and with actionable strategies to make purpose a driver of long-term performance.

In today’s rapidly shifting landscape, businesses that integrate social and environmental impact into their core strategy are outperforming those that don’t. Drawing on real-world insights, we will explore how mission-led business models can unlock innovation, build brand resilience, and future-proof your organisation. This talk will equip corporate leaders with a compelling business case for purpose, and inspire a mindset shift: from corporate responsibility to competitive advantage through impact.

Culture is no longer a ‘nice to have’—it’s a critical driver of business success. Discover how to embed purpose into your culture, foster trust and ownership, and build teams that thrive through change. Attendees will gain insights into building environments where performance and purpose go hand-in-hand—and leave ready to lead with authenticity and clarity in a complex world.