The tech world is transfixed by Apple’s $2.5 trillion market capitalization, and behind the scenes there is a struggle to dethrone the iPhone maker by building the next computing platform. What’s at stake? Tens of trillions of dollars of market capitalization. This is an urgent matter for every business leader. According to Robert Tercek, the future of health care, education, financial services, communications, retail and the entire global supply chain are ripe for transformation via digitization. Tercek’s keynote speech will take you to the front lines of conflict to reveal the strategies and tactics employed by bleeding-edge startup tech ventures and established technology firms to compete with planetary-scale Internet giants. Tercek will take you inside this ferocious competition to reveal how the next era of digital media will consist of constructing mirror worlds and digital twins. These are high fidelity digital representations of the real world, rendered in minute detail, informed by massive data sets and governed by artificial intelligence. No industry or organization will be untouched by this change. This presentation will inform any audience in non-technical terms how innovations like the Metaverse, spatial computing, non-fungible tokens, zero knowledge proofs and decentralized infrastructure are being combined to create an entirely new Internet from the ground up. Very soon, we will be interacting with synthetic personalities and virtual humans in immersive 3D worlds. Consumer experience will never be the same again. Every product will be paired with a digital twin. Attendees will gain actionable insight into enormous opportunities as every industry will be soon reconfigured for interactive real-time 3D, machine intelligence, and digital overlays that cover the entire planet. As Tercek says, this is the opportunity of our lifetime.
An Owner’s Guide to the Future(s)How to Use Forecasting and Backcasting to Improve Your Strategic Planning
It’s your future, but you don’t own it. Not yet. First, you need to upgrade your forecasting skills to better anticipate the evolving business landscape. And here’s your opportunity! Learn how to apply forecasting techniques to your own business from an actual pioneer of digital media. Your team needs this now. Technology is not just tweaking your industry. It’s re-shaping the entire economy. Yet most companies fail to adapt to the future as it unfolds, and very few manage to make accurate predictions about how to correct course. The consequences of getting it wrong are harsh. To avoid this fate, Robert Tercek teaches organizations how to apply future-casting and back-casting techniques to their own situation. This keynote speech will help you and your colleagues diagnose and fix weaknesses inside your organization, including the blind spots, taboos, broken brainstorming methods and other blunders that hamper your company’s ability to adapt fast. Tercek equips attendees with clear instructions for recognizing relevant trends, anticipating their impact and developing scenarios for how best to respond. Based on his work with leading firms including AT&T, JD Power & Associates, PBS, WarnerMedia, IBM, Docker, Unity Software and dozens of startup ventures, Tercek’s methodology enables you to become your own future forecaster. Takeaway: you’ll make better decisions immediately.
VAPORIZEDSolid Strategies for Success in a Dematerialized World
During the past ten years, the global economy and civil society have been reshaped by an incredibly powerful phenomenon known as dematerialization. But most people remain unaware of it because this process is invisible. Often the only sign of dematerialization is the sign in the window of a familiar retail chain that says, “Going out of business.” Don’t let this happen to your organization.
Robert Tercek is the world’s leading authority on the topic of digitization and the virtual economy. His book Vaporized, chosen as the International Book of the Year at the 2016 Frankfurt Book Fair, identifies the key players and hidden technological forces that drive the process. In this keynote speech, updated for the post-pandemic era, he demonstrates how dematerialization continues to bash traditional industries and how it is poised to reshape entire markets. Today the largest companies on the planet, by stock market capitalization, are the leading forces driving dematerialization, and they are determined to reconfigure your industry. Tercek’s message has been called “an urgent manifesto” and “a wakeup call”. If you are looking for a stirring, powerful keynote speech with a profound call to action, this is it. The Vaporized speech is lively, informative, and full of astounding insights and actionable takeaways. Tercek makes the invisible process of dematerialization vividly graphic and easy to understand, using clear examples and up-to-date data. Tercek’s presentation can be customized for any event and any industry. He has already scored the highest satisfaction at events for these industries: telecommunications, insurance, health care, pharmaceuticals, real estate, retail, travel and hospitality, automotive and transportation, technology, consumer products, consumer electronics, market intelligence and research, fashion and apparel and the global supply chain.